Switch or stay? applying a push-pull-mooring framework to evaluate behavior in e-grocery shopping

HIGHLIGHTS

  • who: Terrylina A. Monoarfa and colleagues from the Faculty of Economics, Universitas Negeri Jakarta, Jakarta, Indonesia Department of Family and Consumer Science, IPB University, Bogor, Indonesia have published the article: Switch or Stay? Applying a Push-Pull-Mooring Framework to Evaluate Behavior in E-Grocery Shopping, in the Journal: Sustainability 2023, 6018 of /2023/
  • what: This study investigates the antecedents of the intention to to e-grocery shopping during the COVID-19 pandemic which is critical in recommending that e-grocery shopping service providers improve their competitiveness by responding to customer expectations. This study proposes . . .

     

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