HIGHLIGHTS
SUMMARY
To achieve this goal, destination governments have tried to provide a diverse range of tourism products as well as to group several tourism cities into clusters to stimulate regional economic growth (Ferreira and Estevao, 2009; Yang, 2012; Jacobsen et_al, 2018). It has been widely accepted that there are two major categories of destination components: cognitive image and affective image (Gartner, 1994; Baloglu and McCleary, 1999; Gallarza et_al, 2002). Cognitive image refers to a person`s beliefs and knowledge about a destination and its attributes incorporated into a mental representation of the destination (Baloglu and . . .
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