HIGHLIGHTS
- What: This study examines the influence of accounting digitalization and financial literacy on the performance of MSMEs in Pematangsiantar City. In the city of Pematangsiantar itself, MSMEs are the main focus of the local economy, but the sector faces significant challenges in improving its competitiveness and efficiency, especially related to financial management and technology adoption. The results of this study show that a good financial understanding allows MSME owners to more effectively utilize the results of digitalization, such as the use of accounting software, to optimize their business operations.
- Who: WINS7 from the (UNIVERSITY) have . . .
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