The impact of red story online videos on national identity: an empirical study based on chinese university students

HIGHLIGHTS

  • What: The contributions of this study mainly include the following aspects: Contribution 1: Providing new insights into the influence of Red Story videos created by online bloggers on university students` national identity; Contribution 2: Providing new research cases for the study of university students` national identity; Contribution 3: Providing research guidance for creating and disseminating Red Story video content aimed at university students. This study proposes the following hypothesis: H2: Source trustworthiness of Red Story online videos has a significant positive impact on university students` national identity. This study provides new cases for the study of national . . .

     

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