The perceived convincingness model: why and under what conditions processing fluency and emotions are valid indicators of a message’s perceived convincingness

HIGHLIGHTS

  • who: Communication Theory and collaborators from the Department of Languages, Literature and, Utrecht University, Utrecht, The Netherlands have published the Article: The Perceived Convincingness Model: why and under what conditions processing fluency and emotions are valid indicators of a messageu2019s perceived convincingness, in the Journal: (JOURNAL) of July/23,/2021
  • what: Message elicited emotions and the relevance and sufficiency criteria Next, the authors propose that the intensity of the emotions elicited by the processing of arguments can serve as an indicator of the normative criteria of relevance and sufficiency.

SUMMARY

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