Using rfm model to help mobile phone dealer to find their target customers in china

HIGHLIGHTS

• who: Hasee from the target customers in China School of Liberal Art, University of Minnesota, Twin City, United State have published the research: Using RFM model to help mobile phone dealer to find their target customers in China, in the Journal: (JOURNAL)
• what: The analysis shows that the consumption number of men and women is basically the same as the number of orders.
• future: His way to integrate data from individual customer interactions on Facebook and Twitter into the RFM analysis can help to understand how to use RFM model to predict customers . . .
  

   

  

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