What are the perceived target groups and occasions for wines and beers labelled with verbal and numerical descriptors of lower alcohol strength? an experimental study

HIGHLIGHTS

• who: Milica Vasiljevic and collaborators from the University of Cambridge, Cambridge, UK have published the article: What are the perceived target groups and occasions for wines and beers labelled with verbal and numerical descriptors of lower alcohol strength? An experimental study, in the Journal: BMJ Open 2019;9:e024412. of /2019/
• what: This study assessed what a sample of UK weekly drinkers perceived to be the target groups and occasions for drinking wines and beers labelled with different verbal and numerical descriptors of lower alcohol strength. This study aimed to fill this gap by combining . . .
  

   

  

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