HIGHLIGHTS
- What: The paper sheds light on industry-wide dynamics by drawing insights from XPENG Automobile`s journey as a trailblazer in China`s new energy vehicle landscape. The main reason for this phenomenon is that XPENG cars pursue higher technology and invest in higher research and development costs, compared with the same industry companies` net sales rate, which is too low.
- Who: Bo Zhang from the Business School, Zhejiang Wanli University, Ningbo, China have published the article: A Company Analysis of XPENG Based on the Internal and External Environment, in the : Proceedings of the 2nd . . .
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