Hyper-personalization in retail: leveraging data science and real-time streaming

HIGHLIGHTS

  • What: The article investigates how advanced technologies including artificial intelligence machine learning and data Publication Issue Volume 10 Issue 6 enable retailers to deliver highly individualized experiences. The analysis reveals that advanced machine_learning performance and customer engagement rates. The study reveals that retailers leveraging accuracy in stock levels across multiple channels, these detailed behavioral insights have achieved a 41% resulting in a 23% reduction in stockouts and a 27% improvement in conversion rates and a 33% increase decrease in overstocking costs . in average order value . The study shows that retailers leveraging contextual data have achieved a 35 . . .

     

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