The influence of social media engagement, consumer brand engagement on satisfaction and loyalty of tourists visiting coffee shops in kintamani, bangli district, bali

HIGHLIGHTS

  • What: Since the advent of the internet, travel planning (e_g, travel information search and booking) has always been one of the main reasons people use the internet.The emergence of social media as an all-encompassing platform where users can share ideas, images and experiences has completely changed travelers` behavior in travel information search.
  • Who: IJCSRR @2020 Impact Factor: 5.654 from the Udayana University, Indonesia have published the Article: International Journal of Current Science Research and Review, in the Journal: (JOURNAL) of 08/08/2024
  • How: The following is a structural model . . .

     

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